A lot of women and more men than we would care to admit, have trouble losing weight.

For most it centers around their waists, hips, thighs, and butt.

They reason if they could only lose an inch or so around their waists then they would be happy, but try as they might, they just can’t seem to lose weight for good, more often it comes back in spades, meaning they gain back more than they lost.

Is it any wonder then that men and woman spend thousands, if not millions of dollars per year on weight loss and weight loss related products?

This all sounds good, especially if you are the one making all the profits—but what about the consumer.

That’s the big problem, not too many people are out there looking out for the consumer, but you know what—the answer is right in front of us.

And I am not talking about the late night info products that all seem to promise everything but the kitchen sink.

What I am talking about is the same stuff Mom used to tell us when we were kids — eat your vegetables and everything in moderation.

Everything in moderation should be every dieter’s credo.

Lets be honest for one second, low carb diets work, always have, always will, but here is the thing—do you like bread, I know I sure do.

Would I want bread, at every meal, all the time, nothing but bread?

Of course not, and I doubt anyone else would either—so why would I want nothing but meat and things like nuts and seeds.

Same goes for exercise, I love walking, in fact a nice brisk walk is probably one of the best forms of exercise you can do for yourself—as it is low impact, can be done just about anywhere and really does not cost anything.

However, what if I was to tell you that you could never do another form of exercise ever again, just walking nothing else—along with having nothing but bread.

You say that’s silly as you don’t mind a nice game of tennis every-now-and-then or maybe a nice ride on the bike—not too mention a nice steak every-so-often.

Of course the above examples are silly, but when you think about it, isn’t this what we all do—it is always an all or nothing affair.

Either we are going blow are diets totally or eat like a bird and exercise till we are sick of it.

But what if we did something else, something radical.

What if when we wanted a cookie or some chocolate we had some—not so much that we were sick of it for three days, but enough to satisfy our craving?

Or we tried eating meals that contained a little of everything, some lean protein, some healthy carbohydrate source, and some fat.

Nothing too serious, just a nice middle of the road approach to eating.

Same goes for exercise, nothing crazy, but what if we tried doing something that we really loved doing, like tennis for example, every day.

But we did not force it or make hard-and-fast rules about how much we needed to do.

We did like Mom said everything in moderation.

And moderation, I think, is the true magic bullet when it comes to not only weight loss, but fitness as well.